AmberKallyn
February 15th, 2011, 06:06 AM
Hope ya'll are up for some math :)
There is a stigma surrounding both vanity and Self-Publishing. I’ve heard people comment that these works are crap, never edited, and so on. Sure, sometimes that is true. But there are many more authors who take writing seriously as a business and a career.
Most authors wouldn’t dream of putting out a low quality product. They make sure their book is edited thoroughly, usually after critique partners and/or beta readers have caught most major issues.
Because, let’s face it. A first draft usually isn’t in the shape any author would want anyone else seeing. At least mine definitely are.
In fact, one of my favorite quotes is from Stephen King. He says “First drafts are steamy piles of alien puppy poo”. I figure I’m in good company :)
If you search the net, you’ll find all sorts of information, data and opinions on this topic. I’m not, can’t, hit on every single thing. But overall, here are the major differences that I’ve found. Keep in mind, all numbers I provide are AVERAGE and approximates. Your own experiences may vary, which is why it’s so important to do in-depth homework and research on any publisher or avenue you want to explore. I'll get more into research and good places to find information later in the workshop.
When reading the following numbers, some may sound gloomy and heartbreaking. Don’t let it get to you. Yes, publishing is a tough business. BUT, new authors are breaking in all the time. It takes the right mix of skill and luck. If you’re constantly improving your skill and you never give up, luck will come.
Advances
Traditional: The standard Advance for a first-time author ranges in the $5k-10k range. This is not given in one lump sum. Just a few years ago, it was divided ½ on contract signing, and ½ when the book after edits was delivered to the editor. Today, it’s common for the advance to be sent in 3’s. 1/3 on contract signing, 1/3 when the book is delivered and approved by the editor, and 1/3 when the book comes out. I’ve heard some are going to a ¼ model, though most are resisting it as of yet.
E-Publishing: Generally, none.
Self-Publishing: Again, none. In fact, the author is out some money from possibly hiring an editor, cover artist, Ect.
Royalties
Traditional: The average rate for a mass-market paperback (most soft cover books) is about 6-8% of cover price, and they generally sell for $7.99. Hard Cover comes (usually) only after an author has a good selling track record, but the average is 10-12% of $20. Traditional publishers are currently stuck on an e-rights model of 25% royalty rate, and the e-books sell for approximately the same price as mass-market. I’ve heard some publishers state this percentage is based on cover price, others base the royalty percentage on NET. This means, if your book sells for $8, at Amazon they mark it down to $5, Amazon takes a cut of 35%, the publisher receives a NET of $3.25. Then, you split this between author and publisher 75/25 or whatever numbers your contract specifies.
***NOTE: Some contracts are aggregated, EG the 1st 50k books sold the author receives 6% royalties, then with increasing sales numbers, the royalty rate goes up as well.
NY publishers pay royalties bi-annually. This means the publisher sends your first payment months after the book comes out. If you have an agent, the payment and statement goes directly to them. They look it over, make sure it all looks right, take their cut (usually 15%) and then send the rest to you.
Of course, sales go back to pay the advance first. You won’t get royalties until that 5-10k is paid back to the publisher. Also, the publishers hold back a certain % of money for returns by bookstores. All this is specified in your particular contract.
E-Publishing: average of 30-50% per book list price, some say the standard is 37.5%. Now, this is generally broken down - this royalty rate normally only applies to books sold directly through the publisher, since there are no 3rd party fees. The royalty rate for books sold through other vendors such as All Romance EBooks, Fictionwise and Amazon is usually around 50% NET. This means, if your book sells for $3 at Amazon, they take a cut of 35%, the publisher receives a NET of $1.95. Then, you split this between author and publisher 50/50 or whatever numbers your contract specifies.
Most E-Pubs pay royalties monthly. Sites such as Fictionwise and All Romance EBooks only send statements and royalties quarterly (every 3 months), so payment is forwarded from the publisher quarterly as well.
Self-Publishing: You get paid as you sell. Most sites like Amazon and Smashwords pay monthly. Amazon pays for the month ending 60 days prior - for example, February’s check would be for sales in November.
Payoff
Here is the math most people use (http://www.deanwesleysmith.com/?p=2681) to compare NY -vs- Self-Publishing. BTW, this link takes you to the blog of Dean Wesley Smith, also a NY pubbed author. In the comments, there is an interesting debate about people’s ideas of the payoff between NY & Self publishing, but it is long.
“You trad pub, and get a nice $10k advance. Your agent gets $1500, leaving you with $8500. Your book sells enough to make back 3/4 of your advance, leaving $2500 to be soaked up by ebook sales over the rest of the ten years your publisher has the rights (hopefully, they don’t retain erights forever!).
Your ebook sells a nominal 100 copies a month. That’s very low end for a polished, pro-looking ebook. Very, very, VERY low end. But suppose it stays that low. Your publisher sells it for $9.99, and you get 17.5% of that (25% of the 70% your publisher gets), or $1.75 a book. You earn out that advance after 1428 ebooks, or 14 months, and continue on to sell another 10572 ebooks over the ten years, for royalties of $18,501, of which the agent gets $2775 and you get $15,726.
Total income on the book: $24,226.
Now, if instead you Self-Publish, let’s say at $4.99 – you price lower to grab some attention that way. You bookshare editing with another author, and you pay $250 for a nice cover from an art student. The book is well edited, looks sharp, and still for some unknown reason only sells 100 copies a month, 12,000 total over those ten years. You make $3.49 per book, for a total of $41,916. You had a few expenses – but even supposing you dropped a grand on editing instead of having another author do it, you’re still making over $40k on the book, at least $16,000 more than the trad pub book.
And this is with ridiculously low sales.
And the numbers get more disparate, not less, as sales go up. Want to see what they look like if the book sells 1000 copies a month for ten years? ($175,822 for the trad pub vs $419,160 for Self-Pub).”
Now, let me go back to the numbers above and I’ll expand on them.
· In my opinion, and from the research I’ve done, these numbers are flawed. For one thing, the mathematician assumes print book sales only earn $7500, which of course goes to pay back your advance first.
Well, at 6% of $8, (which is 48 cents) the author has only sold 15,000 books. Then, the above math goes on to say the author would sell about 10,500 e-books over 10 years, and doesn’t take into account any more print books.
In NY, these are extremely small numbers.
More than likely, the author sold this many at least in the first few months, if not 2, 3, 4, 5 times as many. And, they will continue to sell. And that's just print. Numbers for e-books are slow to come in, but they're increasing all the time.
Remember though, the latest data shows e-books are still only accounting for 9% of all books sold (though this information is not always reported by all publishers, nor kept completely up to date.)
Here’s why one sells more: Going through a NY publisher gives an author a huge amount of exposure they won’t find elsewhere. We’re not talking self-promotion, or marketing (yet). We’re talking about brick and mortar stores, libraries, international deals for rights to publish in other countries, Ect.
An article from Lynn Viehl (http://www.genreality.net/the-reality-of-a-times-bestseller), a NY Times bestselling author shows the numbers for her 6th novel in 2008/2009. Her initial print run (Books published) was just under 90,000. True, this wasn’t her first book. She is a high mid-list author. But this is more on average with NY numbers.
In fact, Lynn’s payoff for the first 6 months of this book: My net earnings (http://i259.photobucket.com/albums/hh289/LynnViehl/TFRoyaltyStatement3.jpg) (see her royalty statement here) on this statement were $27,721.31. This is NET which goes to pay back her $50k advance.
She also states in this article that she doesn’t expect to actually begin receiving royalties on the book for 2-3 years, due to paying off the advance.
In a follow-up article, (http://www.genreality.net/more-on-the-reality-of-a-times-bestseller) she breaks down her second royalty statement for this same book.
· Let’s look at those numbers for the Self-Published e-book.
“The Experts” have recently decided, based on data tracking and stuff that I don’t even want to think about, that the best selling price point for a new, Self-Published author is between 99 cents and $2.99. Now, if you’re selling at Amazon, if it’s below $2.99, your royalty rate is significantly reduced.
A lot of new authors do this anyway - because the first book isn’t out there to make the author money. It’s out there, at a small price, to find readers and grow a following. It’s not until the second or third book the author actually goes to the $2.99 price point, and many don’t go any higher than that.
But, for the sake of argument, let’s say the new Self-Pubbed author puts their book up on Amazon for $2.99 which gets them a royalty rate of 70%. The author’s royalty on every copy sold is $2.09. Awesome, right? Right.
So, who’s buying it? Readers are known for their voracious habit, and one of the nice things about e-books is sometimes readers become click-happy when faced with new author choices for a very little price. Who wouldn’t try a new author for such a cheap price?
But how do they find out about the book? If the reader doesn’t know the book exists, they’re not going to buy it. How long does it take the author to get the word out, with promotion and marketing, and get a buzz going about the book?
Well, that mostly depends on the author. I’ll talk about marketing in Discussion 5.
· E-Publishers: This is pretty much a mix. Most established E-Pubs have a built in readership. When you pub with them, you get that instant boost-start of a readership. My release month sells have been really great, even my first book when I hadn’t had a chance to even think about promo and marketing, much less do any. The sales came from Changeling’s built-in readership.
Time
You finish your book, polish it to within an inch of its life, then what? Keep in mind - this is not everyone or every situation. It’s the most common (remember, averages?) Yes, there are overnight wonders and those who start querying and get a publishing contract a few weeks later. But, the following is based on MAX time frames and are not necessarily the norm.
Traditional: First, most NY publishers don’t accept submissions without an agent. (This is not necessarily true for romance, erotic romance, and Tor accepts fantasy/sci-fi genres). So, you begin the agent hunt. You send a query, and most respond immediately, but many agents are backlogged so hearing a response can take a couple months.
If an agent requests more, it will most likely be a partial. This is usually 3 chapters or 50 pages. The majority of agents ask for about 4 months to read it.
(Personally, my average from query to response on the full request is about 2 months, my max was 4 months)
Once you sign with an agent, everything’s smooth sailing, right? (If you want to see some interesting, true life “How I got Published” blog posts, Click this link to Deadline Dames (http://www.deadlinedames.com/?p=4483), 9 urban fantasy writers. Feel free to check around their site, they’re a wonderful resource.
So, the agent asks you to revise. Maybe this takes a month, maybe a year. We’ll use 6 months for our purposes. So, 6 months later (we’re at 1-1 ½ years since you began querying). Your agent starts submitting to editors at publishing houses. Add another 2-6 months here to get an offer. Now add a few more months for contract negotiations. I’ve heard some authors complain it can take 4-6 months to get the contract in the mail to sign.
From the signing of the contract, it usually takes around 12-18 months before it hits the shelves.
This is potentially 3-5 years after you began querying. And at this point, you’ve earned about $5-10k, minus agent commission, and you won’t receive a royalty check until selling enough books to pay the publisher back the advance.
Keep in mind, the average is a lot less time, but it’s always possible to take this long.
E-Publishing: E-Publishers don’t have the backlog NY does, nor do they require an agent. You send your book to them, and usually hear back around 2-4 months. If they say yes, you will receive a contract fairly quickly. Some E-Pubs do it online, others email you and you must snail mail it back.
I’ll give you my time line: I finished my novella, Dragos: Burned. I happened to hear about a chat room pitch opportunity on SavvyAuthors.com and signed up to pitch to E-Publisher Changeling Press. Margaret Riley, the owner, and I hit it off and she liked my story idea. (PS - Changeling only publishes up to Novella length, around 26k words). I submitted it per her request. Less than a month later, she offered, I signed the contract, and was given a publishing date 2 months away.
Talk about speed :)
More common is closer to 6-12 months to published from time of contract with E-Publishers. I happened to get in at a really good moment when Changeling wasn’t booked on release dates.
Self-Publishing: Your book is polished to within an inch of its life, right? You’ve hired either a professional editor, or gotten *experienced* people to read and critique it. You have cover art, either designed by you or someone else. Most places which host selling Self-Published/indie novels have detailed instructions on how to format your document to convert it for their e-software. They then turn it into all e-reader compatible file types.
You upload your file, and it’s for sale.
Misc:
With E books, the sales are like a snowball rolling down the hill. Sales start slow, but through advertising, marketing and word-of-mouth, they pick up over time.
NY most sales happen in the first 3-6 months after release, then slow.
NY- 1 book a year is usually considered good, although publishers are asking more authors for a standard 2 books a year
E- multiple books a year are preferred.
NY - concentrates on current release
E - back listed works are the bread & butter, new releases icing on the cake.
All readers are loyal to their favorite authors. But with low eBook pricing, readers are more willing to take a chance on an unknown author. If they pick up one of your books and like it, chances are good they’ll search out your other books and buy them as well.
Anything you’d like to know that I haven’t touched on here?
Please post comments or questions in this thread. Thanks :)
There is a stigma surrounding both vanity and Self-Publishing. I’ve heard people comment that these works are crap, never edited, and so on. Sure, sometimes that is true. But there are many more authors who take writing seriously as a business and a career.
Most authors wouldn’t dream of putting out a low quality product. They make sure their book is edited thoroughly, usually after critique partners and/or beta readers have caught most major issues.
Because, let’s face it. A first draft usually isn’t in the shape any author would want anyone else seeing. At least mine definitely are.
In fact, one of my favorite quotes is from Stephen King. He says “First drafts are steamy piles of alien puppy poo”. I figure I’m in good company :)
If you search the net, you’ll find all sorts of information, data and opinions on this topic. I’m not, can’t, hit on every single thing. But overall, here are the major differences that I’ve found. Keep in mind, all numbers I provide are AVERAGE and approximates. Your own experiences may vary, which is why it’s so important to do in-depth homework and research on any publisher or avenue you want to explore. I'll get more into research and good places to find information later in the workshop.
When reading the following numbers, some may sound gloomy and heartbreaking. Don’t let it get to you. Yes, publishing is a tough business. BUT, new authors are breaking in all the time. It takes the right mix of skill and luck. If you’re constantly improving your skill and you never give up, luck will come.
Advances
Traditional: The standard Advance for a first-time author ranges in the $5k-10k range. This is not given in one lump sum. Just a few years ago, it was divided ½ on contract signing, and ½ when the book after edits was delivered to the editor. Today, it’s common for the advance to be sent in 3’s. 1/3 on contract signing, 1/3 when the book is delivered and approved by the editor, and 1/3 when the book comes out. I’ve heard some are going to a ¼ model, though most are resisting it as of yet.
E-Publishing: Generally, none.
Self-Publishing: Again, none. In fact, the author is out some money from possibly hiring an editor, cover artist, Ect.
Royalties
Traditional: The average rate for a mass-market paperback (most soft cover books) is about 6-8% of cover price, and they generally sell for $7.99. Hard Cover comes (usually) only after an author has a good selling track record, but the average is 10-12% of $20. Traditional publishers are currently stuck on an e-rights model of 25% royalty rate, and the e-books sell for approximately the same price as mass-market. I’ve heard some publishers state this percentage is based on cover price, others base the royalty percentage on NET. This means, if your book sells for $8, at Amazon they mark it down to $5, Amazon takes a cut of 35%, the publisher receives a NET of $3.25. Then, you split this between author and publisher 75/25 or whatever numbers your contract specifies.
***NOTE: Some contracts are aggregated, EG the 1st 50k books sold the author receives 6% royalties, then with increasing sales numbers, the royalty rate goes up as well.
NY publishers pay royalties bi-annually. This means the publisher sends your first payment months after the book comes out. If you have an agent, the payment and statement goes directly to them. They look it over, make sure it all looks right, take their cut (usually 15%) and then send the rest to you.
Of course, sales go back to pay the advance first. You won’t get royalties until that 5-10k is paid back to the publisher. Also, the publishers hold back a certain % of money for returns by bookstores. All this is specified in your particular contract.
E-Publishing: average of 30-50% per book list price, some say the standard is 37.5%. Now, this is generally broken down - this royalty rate normally only applies to books sold directly through the publisher, since there are no 3rd party fees. The royalty rate for books sold through other vendors such as All Romance EBooks, Fictionwise and Amazon is usually around 50% NET. This means, if your book sells for $3 at Amazon, they take a cut of 35%, the publisher receives a NET of $1.95. Then, you split this between author and publisher 50/50 or whatever numbers your contract specifies.
Most E-Pubs pay royalties monthly. Sites such as Fictionwise and All Romance EBooks only send statements and royalties quarterly (every 3 months), so payment is forwarded from the publisher quarterly as well.
Self-Publishing: You get paid as you sell. Most sites like Amazon and Smashwords pay monthly. Amazon pays for the month ending 60 days prior - for example, February’s check would be for sales in November.
Payoff
Here is the math most people use (http://www.deanwesleysmith.com/?p=2681) to compare NY -vs- Self-Publishing. BTW, this link takes you to the blog of Dean Wesley Smith, also a NY pubbed author. In the comments, there is an interesting debate about people’s ideas of the payoff between NY & Self publishing, but it is long.
“You trad pub, and get a nice $10k advance. Your agent gets $1500, leaving you with $8500. Your book sells enough to make back 3/4 of your advance, leaving $2500 to be soaked up by ebook sales over the rest of the ten years your publisher has the rights (hopefully, they don’t retain erights forever!).
Your ebook sells a nominal 100 copies a month. That’s very low end for a polished, pro-looking ebook. Very, very, VERY low end. But suppose it stays that low. Your publisher sells it for $9.99, and you get 17.5% of that (25% of the 70% your publisher gets), or $1.75 a book. You earn out that advance after 1428 ebooks, or 14 months, and continue on to sell another 10572 ebooks over the ten years, for royalties of $18,501, of which the agent gets $2775 and you get $15,726.
Total income on the book: $24,226.
Now, if instead you Self-Publish, let’s say at $4.99 – you price lower to grab some attention that way. You bookshare editing with another author, and you pay $250 for a nice cover from an art student. The book is well edited, looks sharp, and still for some unknown reason only sells 100 copies a month, 12,000 total over those ten years. You make $3.49 per book, for a total of $41,916. You had a few expenses – but even supposing you dropped a grand on editing instead of having another author do it, you’re still making over $40k on the book, at least $16,000 more than the trad pub book.
And this is with ridiculously low sales.
And the numbers get more disparate, not less, as sales go up. Want to see what they look like if the book sells 1000 copies a month for ten years? ($175,822 for the trad pub vs $419,160 for Self-Pub).”
Now, let me go back to the numbers above and I’ll expand on them.
· In my opinion, and from the research I’ve done, these numbers are flawed. For one thing, the mathematician assumes print book sales only earn $7500, which of course goes to pay back your advance first.
Well, at 6% of $8, (which is 48 cents) the author has only sold 15,000 books. Then, the above math goes on to say the author would sell about 10,500 e-books over 10 years, and doesn’t take into account any more print books.
In NY, these are extremely small numbers.
More than likely, the author sold this many at least in the first few months, if not 2, 3, 4, 5 times as many. And, they will continue to sell. And that's just print. Numbers for e-books are slow to come in, but they're increasing all the time.
Remember though, the latest data shows e-books are still only accounting for 9% of all books sold (though this information is not always reported by all publishers, nor kept completely up to date.)
Here’s why one sells more: Going through a NY publisher gives an author a huge amount of exposure they won’t find elsewhere. We’re not talking self-promotion, or marketing (yet). We’re talking about brick and mortar stores, libraries, international deals for rights to publish in other countries, Ect.
An article from Lynn Viehl (http://www.genreality.net/the-reality-of-a-times-bestseller), a NY Times bestselling author shows the numbers for her 6th novel in 2008/2009. Her initial print run (Books published) was just under 90,000. True, this wasn’t her first book. She is a high mid-list author. But this is more on average with NY numbers.
In fact, Lynn’s payoff for the first 6 months of this book: My net earnings (http://i259.photobucket.com/albums/hh289/LynnViehl/TFRoyaltyStatement3.jpg) (see her royalty statement here) on this statement were $27,721.31. This is NET which goes to pay back her $50k advance.
She also states in this article that she doesn’t expect to actually begin receiving royalties on the book for 2-3 years, due to paying off the advance.
In a follow-up article, (http://www.genreality.net/more-on-the-reality-of-a-times-bestseller) she breaks down her second royalty statement for this same book.
· Let’s look at those numbers for the Self-Published e-book.
“The Experts” have recently decided, based on data tracking and stuff that I don’t even want to think about, that the best selling price point for a new, Self-Published author is between 99 cents and $2.99. Now, if you’re selling at Amazon, if it’s below $2.99, your royalty rate is significantly reduced.
A lot of new authors do this anyway - because the first book isn’t out there to make the author money. It’s out there, at a small price, to find readers and grow a following. It’s not until the second or third book the author actually goes to the $2.99 price point, and many don’t go any higher than that.
But, for the sake of argument, let’s say the new Self-Pubbed author puts their book up on Amazon for $2.99 which gets them a royalty rate of 70%. The author’s royalty on every copy sold is $2.09. Awesome, right? Right.
So, who’s buying it? Readers are known for their voracious habit, and one of the nice things about e-books is sometimes readers become click-happy when faced with new author choices for a very little price. Who wouldn’t try a new author for such a cheap price?
But how do they find out about the book? If the reader doesn’t know the book exists, they’re not going to buy it. How long does it take the author to get the word out, with promotion and marketing, and get a buzz going about the book?
Well, that mostly depends on the author. I’ll talk about marketing in Discussion 5.
· E-Publishers: This is pretty much a mix. Most established E-Pubs have a built in readership. When you pub with them, you get that instant boost-start of a readership. My release month sells have been really great, even my first book when I hadn’t had a chance to even think about promo and marketing, much less do any. The sales came from Changeling’s built-in readership.
Time
You finish your book, polish it to within an inch of its life, then what? Keep in mind - this is not everyone or every situation. It’s the most common (remember, averages?) Yes, there are overnight wonders and those who start querying and get a publishing contract a few weeks later. But, the following is based on MAX time frames and are not necessarily the norm.
Traditional: First, most NY publishers don’t accept submissions without an agent. (This is not necessarily true for romance, erotic romance, and Tor accepts fantasy/sci-fi genres). So, you begin the agent hunt. You send a query, and most respond immediately, but many agents are backlogged so hearing a response can take a couple months.
If an agent requests more, it will most likely be a partial. This is usually 3 chapters or 50 pages. The majority of agents ask for about 4 months to read it.
(Personally, my average from query to response on the full request is about 2 months, my max was 4 months)
Once you sign with an agent, everything’s smooth sailing, right? (If you want to see some interesting, true life “How I got Published” blog posts, Click this link to Deadline Dames (http://www.deadlinedames.com/?p=4483), 9 urban fantasy writers. Feel free to check around their site, they’re a wonderful resource.
So, the agent asks you to revise. Maybe this takes a month, maybe a year. We’ll use 6 months for our purposes. So, 6 months later (we’re at 1-1 ½ years since you began querying). Your agent starts submitting to editors at publishing houses. Add another 2-6 months here to get an offer. Now add a few more months for contract negotiations. I’ve heard some authors complain it can take 4-6 months to get the contract in the mail to sign.
From the signing of the contract, it usually takes around 12-18 months before it hits the shelves.
This is potentially 3-5 years after you began querying. And at this point, you’ve earned about $5-10k, minus agent commission, and you won’t receive a royalty check until selling enough books to pay the publisher back the advance.
Keep in mind, the average is a lot less time, but it’s always possible to take this long.
E-Publishing: E-Publishers don’t have the backlog NY does, nor do they require an agent. You send your book to them, and usually hear back around 2-4 months. If they say yes, you will receive a contract fairly quickly. Some E-Pubs do it online, others email you and you must snail mail it back.
I’ll give you my time line: I finished my novella, Dragos: Burned. I happened to hear about a chat room pitch opportunity on SavvyAuthors.com and signed up to pitch to E-Publisher Changeling Press. Margaret Riley, the owner, and I hit it off and she liked my story idea. (PS - Changeling only publishes up to Novella length, around 26k words). I submitted it per her request. Less than a month later, she offered, I signed the contract, and was given a publishing date 2 months away.
Talk about speed :)
More common is closer to 6-12 months to published from time of contract with E-Publishers. I happened to get in at a really good moment when Changeling wasn’t booked on release dates.
Self-Publishing: Your book is polished to within an inch of its life, right? You’ve hired either a professional editor, or gotten *experienced* people to read and critique it. You have cover art, either designed by you or someone else. Most places which host selling Self-Published/indie novels have detailed instructions on how to format your document to convert it for their e-software. They then turn it into all e-reader compatible file types.
You upload your file, and it’s for sale.
Misc:
With E books, the sales are like a snowball rolling down the hill. Sales start slow, but through advertising, marketing and word-of-mouth, they pick up over time.
NY most sales happen in the first 3-6 months after release, then slow.
NY- 1 book a year is usually considered good, although publishers are asking more authors for a standard 2 books a year
E- multiple books a year are preferred.
NY - concentrates on current release
E - back listed works are the bread & butter, new releases icing on the cake.
All readers are loyal to their favorite authors. But with low eBook pricing, readers are more willing to take a chance on an unknown author. If they pick up one of your books and like it, chances are good they’ll search out your other books and buy them as well.
Anything you’d like to know that I haven’t touched on here?
Please post comments or questions in this thread. Thanks :)